Thinking about a career in SEO? Curious about the earnings of SEO professionals in India? Dive into this guide to uncover the average monthly salaries for various SEO roles, including an SEO executive’s salary, and the SEO salary for freshers.

Get insights into SEO job salary trends and discover what you could potentially earn as an SEO expert or specialist.

To set the stage for your career, let’s start by clarifying what SEO is and how it shapes the job market.

What is SEO?

SEO, or Search Engine Optimisation, is all about enhancing your website to rank higher in search engine results, thereby attracting more traffic. In today’s digital world, securing top rankings is crucial, as users tend to focus on the first page of search results to find their answers. Google’s algorithms are designed to ensure users get the best results quickly, and this is the primary goal of SEO.

As an essential part of the rapidly expanding digital marketing industry, SEO has gained immense importance. Creating a website is just the beginning; the true test is ensuring it stands out and reaches your audience. With more businesses transitioning online, the demand for SEO professionals is soaring globally and is expected to keep rising.

If you’re contemplating a career in SEO, be prepared for a dynamic and fast-evolving field that offers significant financial rewards and is among the most sought-after roles in digital marketing. Before diving into the SEO salary in India, let’s examine some key factors that will influence your earnings.

Before we look at the SEO salary statistics, here are some factors that will determine your salary.

5 Factors that Will Determine Your SEO Salary

• Work Experience

Experience plays a key role in determining SEO executive salary. More work experience allows you to command a higher SEO salary package. Companies seek professionals who can add substantial value to their operations.

• Expertise

Your expertise in SEO and the depth of your knowledge are crucial factors in determining your SEO salary in India. Even if you’re a fresher with no prior work experience, you can excel by proactively learning and staying updated with the latest technical know-how. For consultants, continuous learning and adaptation are essential, as clients hire them for their SEO expertise.

Additionally, you’ll delve into the technical aspects of SEO, which are often the most challenging but crucial for securing a high SEO executive salary or even an SEO specialist salary.

• Designation

Your designation will also determine your salary. There are set industry standards for every designation, including the SEO executive salary and SEO specialist salary.

• Geographical Location

Your SEO salary in India hinges on a few key factors: Your qualifications, your experience, and where you call home. While skills are crucial, location plays a big role in determining your salary. Metro areas like Delhi, Mumbai, Bangalore, Hyderabad, Pune, and Chennai typically offer higher paychecks due to the higher cost of living and greater demand for SEO talent. So, if you’re looking to maximise your earnings, these cities could be your SEO goldmine!

Remember, even as a fresh graduate, the SEO field is ripe with growth opportunities. With experience and expertise, you can climb the SEO expert salary ladder and achieve your financial goals.

• Education

A qualification in digital marketing or IT can greatly increase your starting salary. Ready to explore the digital marketing world? Check out our digital marketing courses. Our offline and online digital marketing courses are beneficial for SEO experts because they provide advanced strategies, updated techniques, and comprehensive training in digital marketing, thereby enhancing your skills and industry knowledge.

Whether you’re just starting or a seasoned pro, understanding SEO salaries in India is key to charting your career path. From entry-level positions to high-paying executive roles, we’ll break down the numbers and explore what factors influence your earning potential.

SEO Salary in India 2024- Based on Designations

With the immense demand for digital marketing experts in India, we have seen a surge in demand for skilled SEO experts. From freshers to directors, the demand spans all designations. According to Glassdoor, here are the average SEO salaries in India based on designation, including SEO executive salary in India, SEO specialist salary in India, and SEO expert salary.

1. SEO Fresher / Executive Salary in India

Source: Glassdoor

An SEO Executive is typically an entry-level role for those new to the field. These professionals often receive guidance and mentorship from experienced SEO Analysts to build their skills. They are trained to learn about the tools and various techniques of SEO. The average SEO executive salary in India for a fresher is about INR 15,000/month – 25,000/month.

Of course, in order to get a job as an SEO executive, you must know the basics of the field. To do this, we highly recommend opting for one of the best online marketing courses out there. These programmes are specially designed to teach you the ins and outs of digital marketing and go a long way in preparing you for a future in SEO.

Want to know how these courses work? Check out IIDE’s free digital marketing masterclass.

2. SEO Analyst Salary in India

Source: Glassdoor

An SEO executive is responsible for handling all SEO-related tasks within an organisation. They analyse trends, identify trending keywords, create quality content, and optimise the website. For entry-level SEO executives in India, the typical starting salary is approximately INR 15,000 to 30,000 per month. This figure can vary based on experience and specific job responsibilities, but it provides a general idea of the SEO salary in India per month.

3. SEO Specialist Salary in India

Source: Glassdoor

An SEO strategist is responsible for strategising, ideating, and analysing SEO campaigns. The average SEO specialist salary in India for this role is around INR 20,000 to 38,000 per month. They work closely with the analyst and the SEO executive to get campaigns moving. This position plays a crucial part in the overall SEO job salary landscape and is integral to a successful SEO strategy.

4. SEO Manager Salary in India

Source: Glassdoor

An SEO manager manages and supervises the day-to-day workings of the team. They oversee the daily tasks of the team by other teams such as social media and the company’s management as well. The average SEO executive salary in India for an SEO manager is INR 5L to 11L per month.

5. SEO Director Salary in India

Source: Glassdoor

SEO directors are usually the heads of the department. They set targets and goals for the entire team, keeping the company’s growth in mind. An SEO director also collaborates with other team members on inter-department projects. The SEO salary in India for a director averages around INR 1,70,000 per month.

6. SEO Consultant Salary in India

Source: Glassdoor

An SEO consultant is a third-party expert who plans, implements, and executes all SEO campaigns from scratch for their clients. They might work independently or lead a team to manage client projects. Acting as advisors, they provide all-encompassing SEO services and guidance. The SEO salary for a consultant varies based on expertise, past projects, client portfolio, and years of experience.

For instance, an SEO consultant with 1-4 years of experience can expect a monthly salary of about INR 12,000 to 35,000. This figure falls within the range of the SEO salary in India per month but can differ depending on the role and experience level.

Fun fact: SEO isn’t the only way to make loads of money. If you want to know other ways to do the same check out our free top paying skills course.

You could also, learn more about these skills by reading our digital marketing case studies and digital marketing blogs.

SEO Salary in 2024 – Based on Indian Locations

The salary for SEO professionals varies depending on location and the cost of living in different geographical areas. Here’s a look at the SEO salaries in India based on location, according to Glassdoor’s recent data:

1. SEO Salary in Mumbai

Source: Glassdoor

SEO salary for freshers: The average SEO salary for freshers in Mumbai is about INR 13,000 to 25,000 per month.

2. SEO Salary in Delhi

Source: Glassdoor

The average SEO executive salary in Delhi is about INR 15,000 to 25,000 per month.

Looking to build a career in SEO? Explore the many digital marketing courses in delhi that are available to get started.

3. SEO Salary in Bangalore

Source: Glassdoor

The average SEO executive salary in Bangalore is about INR 15,000 to 25,000 per month.

Thinking about a future in SEO? Consider signing up for one of the leading digital marketing courses in bangalore.

4. SEO Salary in Ahmedabad

Source: Glassdoor

SEO Salary in India per month: The average SEO salary in India per month for freshers/executives in Ahmedabad is about INR 13,000 to 26,000

If you want to pursue a career in SEO, consider enrolling in one of the several digital marketing courses in ahmedabad.

5. SEO Salary in Pune

Source: Glassdoor

SEO salary in India per month: The average SEO salary in India per month for an executive or fresher in Pune is about INR 12,000 – INR 21,000

SEO Salary in 2024 – Based on International Locations

According to Glassdoor, here is the recent update on SEO salary in India based on top international locations.

1. SEO Salary in Dubai, UAE

Source: Glassdoor

There has been a rise in demand for SEO jobs in the UAE, especially in cities such as Dubai. The average pay package for a fresher is AED 4,000 – 8,000 per month.

2. SEO Salary in London, UK

Source: Glassdoor

The UK has numerous job opportunities for SEO specialists. If you are a fresher, the SEO salary for freshers averages about £28,000 – £45,000 per year. This figure reflects the SEO specialist salary for those just starting their careers in the field.

3. SEO Salary in the USA

Source: Glassdoor

The SEO executive salary in the USA is approximately $47,000 to $86,000 per year, reflecting strong career prospects in the field of SEO.

4. SEO Salary in Canada

Source: Glassdoor

Canada is booming with a high demand for SEO professionals. The average base pay for SEO executives in Canada is about CA$ 45,000 to CA$ 66,000 per year.

To Conclude

With the growing demand for SEO professionals in India, the future of SEO is very bright. Freshers can expect an SEO salary in India of about INR 2.8 lakh per annum, while mid-level professionals earn between INR 3.5-6.5 lakh. Experienced professionals, depending on their previous work experience, company, and location, can make around INR 15-30 lakh per annum.

If you’re already an SEO professional and wish to upskill and expand your knowledge of digital marketing, our post-graduation in digital marketing programme is an ideal choice. With assured placements, this course can help you climb up the ladder, refine your managerial skills, and enhance your digital marketing expertise.

If you want us to cover the SEO salary for freshers in your location or provide specific details about SEO job salary or SEO specialist salary in India, let us know in the comments below.

Now that we have explored the SEO salary in India per month and international statistics for various designations, including the SEO executive salary in India and SEO expert salary, here are some commonly asked questions you should read.

PS: Before you go, don’t forget to check out our newly updated case studies on the marketing strategy of Jollibee and the McDonald’s marketing strategy.